Challenge:

Provide a fresh, functional, and best practices-compliant website for an old, well-known financial marketing company to become relevant and compete in their current market

Approach:

• Provided full competitive research study
• Conducted a comprehensive evaluation and market analysis of their existing site and competitors’ to create realistic goal list of necessary features and new content
• Designed new, responsive brochureware website to showcase their services in a more contemporary and engaging manner that redefines their brand
• Established an image library for future client use in conjunction with frequent blog posts